Jared Daly from the Employment Collaborative of Cuyahoga County is using testimonials to educate businesses on the benefits of hiring individuals with disabilities and encouraging them to become partners. Paired with B-roll footage of the Collaborative in action, potential business partners can gain a better understanding of the experience as an employer of someone with disabilities.
Don’t just tell your audience what you do and how you do it, share experiences. Testimonials are an extremely powerful tool to increase the credibility of your business and inspire your audience to take action.
Thank you to The Home Depot, Planet fitness, and Winking Lizard for allowing us to film in your locations and sharing your experiences!